I was commissioned by Yahoo to reimagine the Yahoo logo in celebration of Black History Month.
Inspired by the beauty, vibrance, diversity, talents, joy, and pride in being black, I emphasized people: drawing from the experiences and passions of myself, the people around me and the larger community. Music, hair, style, sports and family were key inspirations as they bring us together, make us unique, and carry a lot of history and meaning.
The result was a vibrant logo and profile image gracing Yahoo's social channels all of February, in reflection, celebration and honor of the journey, accomplishments, and beauty of black people and culture.
Illustration / Logo Design / Creative Direction / Social Campaign
OTHER COLOR CONCEPTS
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© Alyah Holmes 2022